Convergence of Media: Internet, Television, and Print

The transcript discusses the evolving relationship between the internet and television, highlighting how each medium views the other as a potential absorber of content. It explores the technological advancements in targeted advertising through cable boxes, allowing different ads to be shown in different rooms. The conversation also touches on the convergence of internet, television, and print media, suggesting that all three will increasingly overlap and influence each other. Print media is expected to leverage both internet and television, with stories originating in print appearing across other platforms.

What is the internet's perspective on its relationship with television?

• The internet sees itself as absorbing television.

• The internet views television as a separate entity.

• The internet ignores television completely.

• The internet believes television is superior.

How does television view its relationship with the internet?

• Television sees itself as being absorbed by the internet.

• Television views itself as absorbing the internet.

• Television considers the internet irrelevant.

• Television sees the internet as a partner.

What advantage does television have over most online video content?

• Television has more diverse content.

• Television is more accessible.

• Television offers higher quality video.

• Television has more interactive content.

What technological advancement is helping television target ads more effectively?

• Smart TVs with built-in cameras

• Satellite tracking systems

• Internet-based ad algorithms

• Cable boxes that identify room usage

What is the speaker's view on the quality of online video content?

• Online video content is superior to television.

• Online video content is generally of lower quality.

• Online video content is irrelevant.

• Online video content is more diverse.

What is the predicted outcome of the convergence between internet and television?

• Both will influence each other significantly.

• They will remain separate entities.

• The internet will become obsolete.

• Television will completely replace the internet.

How is print media expected to adapt in the evolving media landscape?

• By providing content for both television and the internet

• By reducing its presence in the media

• By merging with radio media

• By focusing solely on digital content

What role does print media play in providing content for other media?

• Print media is a primary source of new stories.

• Print media is irrelevant to other media.

• Print media only provides outdated content.

• Print media competes directly with television.

What is the future of print media according to the speaker?

• Print media will merge with radio.

• Print media will take advantage of both television and the internet.

• Print media will focus on digital transformation.

• Print media will become obsolete.

How does the speaker view the future of media convergence?

• There will be a general convergence of internet, television, and print.

• Print media will dominate all other forms.

• There will be no convergence.

• There will be a complete merger of all media.