Google+ is DEAD - Google To Close Google Plus Social Network in 2019

Google+ is DEAD - Google To Close Google Plus Social Network in 2019

Assessment

Interactive Video

Business, Information Technology (IT), Architecture

University

Hard

Created by

Quizizz Content

FREE Resource

The video discusses the rise and fall of Google Plus, a social network launched by Google in 2011 to compete with Facebook. Despite offering features like live streaming and fostering niche communities, it struggled to gain traction against established platforms. A major security breach in 2018, which Google initially covered up, compromised user data and led to increased scrutiny. Ultimately, Google decided to shut down Google Plus, citing the breach and lack of user engagement. The video emphasizes the importance of data security and the minimal impact of the shutdown on businesses.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was one of the main reasons Google Plus struggled to compete with other social networks?

People were already using other established networks.

It was too expensive to use.

It lacked features like live streaming.

It was only available in certain countries.

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What significant event occurred in March 2018 concerning Google Plus?

The platform reached its peak user base.

Google Plus was sold to another company.

A security breach compromised 500,000 accounts.

A major update was released.

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why did Google decide to cover up the security breach?

They were planning to fix it quietly.

They feared backlash due to the Cambridge Analytica scandal.

They thought it was not a significant issue.

They wanted to protect their reputation as a secure platform.

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the main advice given to business owners regarding the shutdown of Google Plus?

Ignore all Google-related services.

Start using a different social network immediately.

Focus on managing their Google Places page.

Invest in new marketing strategies.

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does the shutdown of Google Plus affect business search optimization?

It has no effect on search optimization.

It requires businesses to pay for better rankings.

It makes search optimization more difficult.

It significantly improves search rankings.