Envelopes and Why They Matter

Bill Carmody discusses the significance of envelopes in communication. He explains that envelopes are crucial for making a good first impression, similar to an email's subject line. Handwritten envelopes often receive more attention due to their personal touch. If handwriting is not feasible, making the envelope visually interesting can help. Urgency can also be conveyed through the envelope to ensure it reaches the intended recipient. Overall, envelopes play a vital role in ensuring that the enclosed message is noticed and taken seriously.

Why is the appearance of an envelope important?

• It determines the weight of the letter.

• It influences whether the letter is read.

• It affects the cost of postage.

• It changes the content of the letter.

What is one advantage of handwriting on an envelope?

• It reduces the cost of mailing.

• It ensures the letter is delivered faster.

• It makes the envelope heavier.

• It adds a personal touch that attracts attention.

What subconscious effect does a handwritten envelope have?

• It suggests the sender is wealthy.

• It implies the sender is unprofessional.

• It indicates the sender took time and care.

• It makes the recipient feel obligated to respond.

What is a suggested way to make an envelope more interesting?

• Add extra postage stamps.

• Use a standard white envelope.

• Include a graphic or unique color.

• Make the envelope larger than usual.

How can sending a letter via FedEx be beneficial?

• It guarantees the letter will be opened.

• It bypasses gatekeepers by appearing urgent.

• It is the cheapest mailing option.

• It allows for anonymous delivery.