What was a key feature of cereal marketing in the 1980s?
Why Was the 80s the Golden Age for Sugary Cereals?

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History
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11th Grade - University
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Hard
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10 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Emphasis on organic ingredients
Focus on adult consumers
Use of licensed characters
Low sugar content
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Who was responsible for bringing cereal into the mainstream?
Dr. John Harvey Kellogg
CW Post
Will Kellogg
Tony the Tiger
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What change did Will Kellogg make to the original cornflakes recipe?
Removed fiber
Added sugar
Added salt
Added vitamins
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which cereal brand was the first to use animated cartoon characters in its commercials?
Golden Crisp
Frosted Flakes
Cheerios
Rice Krispies
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What was the primary objective of the Action For Children's Television foundation?
Create new cereal mascots
Promote sugary cereals
Increase cereal sales
Replace violent cartoons with educational programming
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What was a significant result of Ronald Reagan's deregulation policies?
Ban on cartoon characters in ads
Increase in educational programming
Decrease in cereal sales
Surge in kid-focused marketing
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which company capitalized on licensing existing characters for cereal marketing in the 1980s?
Quaker Oats
Kellogg's
Ralston Purina
General Mills
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