Discovery CEO Zaslav: We Love Netflix's Model

The transcript discusses a company's initiatives in virtual reality and short form media, highlighting their VR setup and new ventures in media streaming. It covers their strategy to expand IP across multiple platforms, including TV and sports, and their approach to media consolidation. The company aims to dominate in specific content areas like sports and nonfiction, leveraging their existing IP and exploring direct-to-consumer models.

What is the company's approach to virtual reality in their content strategy?

• They have no interest in VR.

• They are reducing their VR content.

• They are only using VR for gaming.

• They are focusing on VR to enhance their media offerings.

What significant change did the company make in their short-form media strategy?

• They partnered with Thrillist and the Dodo to expand their reach.

• They reduced their presence on social media.

• They focused solely on YouTube.

• They stopped producing short-form content.

How does the company ensure their IP is available across different platforms?

• By focusing only on TV.

• By ignoring digital platforms.

• By limiting their content to print media.

• By making their IP available on all platforms.

What is the company's strategy in the European sports media market?

• They are only interested in American sports.

• They are aggregating sports IP and offering it directly to consumers.

• They are focusing on traditional sports only.

• They are withdrawing from the market.

How does the company view Netflix in terms of media strategy?

• They think Netflix's model is outdated.

• They believe Netflix is irrelevant.

• They see Netflix as a competitor to avoid.

• They are imitating Netflix's model for their sports platform.

What is the company's position on media consolidation?

• They believe they are too small to compete.

• They think they are big enough but focus on leadership in specific areas.

• They are looking to merge with smaller companies.

• They are not interested in any form of consolidation.

What is the company's strategy for maintaining dominance in superfan groups?

• By focusing on size rather than niche dominance.

• By being dominant in specific areas like sports and nonfiction.

• By ignoring niche markets.

• By only focusing on children's content.