TicToc

The video introduces Tick Tock by Bloomberg, a news service launched in 2017 to cater to mobile-first consumers on social media platforms. It highlights the need for verified news in the digital age and describes the millennial audience, termed the 'New Guard', who are globally engaged and seek innovative storytelling. Tick Tock differentiates itself with 24/7 global coverage and the support of Bloomberg's extensive newsroom. The video also emphasizes the importance of quality in news and transitions to a discussion on LGBTQ equality.

What was the primary reason for the launch of Tick Tock by Bloomberg?

• To compete with music video platforms

• To create a new music streaming service

• To focus solely on entertainment news

• To address the need for verified news on social media

Who are referred to as the 'New Guard' in the context of Tick Tock's audience?

• Generation Z

• Baby Boomers

• Generation X

• Millennials

What is one key feature that sets Tick Tock apart from its competitors?

• Focus on local news

• Weekly video updates

• 24/7 global coverage

• Exclusive celebrity interviews

What is the primary platform focus for Tick Tock's news delivery?

• Print media

• Social media

• Radio

• Television

How many journalists and analysts does Bloomberg have globally?

• 1500

• 2700

• 3500

• 5000

What is the main focus of the next panel moderated by the speaker?

• Technological advancements

• Global economic trends

• Environmental issues

• LGBTQ equality

What aspect of news delivery is Tick Tock particularly passionate about?

• Quantity

• Speed

• Exclusivity

• Quality