Brighten AI CEO Makes the Case for Why Apple, Google Should Be Broken Up

Brighten AI CEO Makes the Case for Why Apple, Google Should Be Broken Up

Assessment

Interactive Video

Business

University

Hard

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Quizizz Content

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The video discusses the dominance of major tech companies like Apple, Google, and Amazon, focusing on their market share and the implications of their pricing strategies. It explores the impact on consumers and smaller companies, questioning whether these giants should be broken up to foster innovation. The potential breakup of Apple, particularly its App Store, is examined, along with the broader effects on market dynamics and innovation. The discussion also touches on the future of capitalism and the possibility of more companies emerging from the current big tech landscape.

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7 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the market share of Apple in the enterprise mobile market according to the research mentioned?

30%

50%

85-90%

100%

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why is the 30% rate charged by Apple and Google considered controversial?

It is lower than what other companies charge.

It is the same for both companies, raising questions about competition.

It is higher than the industry average.

It is only applicable to certain products.

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How do companies like Netflix respond to Apple's 30% fee?

They increase their prices.

They stop offering their services on Apple devices.

They pay the fee without any changes.

They rearrange their pricing models to avoid the fee.

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one proposed remedy for Apple's monopolistic practices?

Separating the App Store from Apple's platform.

Increasing the 30% fee.

Merging with another tech giant.

Reducing the number of apps available.

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What could be a potential benefit of having multiple specialized app stores?

Higher fees for developers.

Better product discovery for consumers.

Less competition among app stores.

More control for Apple.

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a concern for small companies regarding big tech acquisitions?

Too much competition.

Lack of innovation.

No exit path due to potential market changes.

High operational costs.

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the 'Walmart effect' as mentioned in the context of big tech companies?

Improving customer service.

Increasing market share.

Accidentally harming small businesses.

Lowering prices for consumers.