Bukalapak.com CEO on Pandemic, Growth Plans, IPO

Bukalapak.com CEO on Pandemic, Growth Plans, IPO

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Business

University

Hard

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The transcript discusses the growth of the e-commerce market during the pandemic, highlighting a 50% increase in transactions and revenue. It covers Bukalapak's strategies for balancing growth and profitability, plans for public listing, and recent fundraising efforts. The company's unique selling points focus on providing inclusive access to underserved markets. Challenges with counterfeit goods are addressed, with efforts to improve takedown mechanisms and promote local products.

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7 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the growth percentage of the e-commerce market during the pandemic according to Google Temasek data?

30%

70%

50%

90%

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the company's main focus in the past couple of years?

Reducing costs

Expanding internationally

Increasing employee count

Balancing growth with profitability

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which major companies have recently invested in the company?

Google and Amazon

Tesla and SpaceX

Microsoft and Standard Chartered

Apple and Facebook

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the company's unique selling point?

Largest product selection

Fastest delivery times

Providing inclusive access to underserved markets

Offering the lowest prices

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does the company aim to support underserved markets?

By offering discounts

By providing free shipping

Through a two-sided platform

By partnering with large corporations

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one strategy the company is using to combat counterfeit goods?

Increasing advertising

Promoting locally made products

Lowering prices

Expanding internationally

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a major challenge faced by the company in managing counterfeit goods?

Merchant control over listings

Limited product variety

High operational costs

Lack of customer interest