Nextdoor Takes New Actions Against Racist Content

The transcript discusses Nextdoor's trends, including increased use for trusted information and online connections. It highlights unique audience insights, such as a preference for food delivery and curbside pickup. The platform's efforts to combat racism and discrimination are detailed, including new policies and notifications. The importance of local engagement is emphasized, especially in competition with Facebook. Finally, Nextdoor's business growth, revenue, and potential IPO plans are explored.

What surprising trend did Nextdoor observe in terms of user behavior?

• Increased offline connections

• Decrease in e-commerce activities

• Less reliance on public agencies

• Decline in food delivery services

What percentage of Nextdoor users have not visited Twitter or Pinterest in the last month?

• 70%

• 30%

• 50%

• 10%

Which state showed the highest interest in maintaining curbside pickup?

• California

• Florida

• Texas

• New York

What initiative did Nextdoor introduce to combat racism on the platform?

• Community workshops

• User surveys

• Kindness reminders

• Anti-racism notifications

What was the impact of the kindness reminders on user posts?

• 50% reduction in offensive posts

• Increased use of offensive language

• No change in user behavior

• 30% change in the post content

How has the pandemic affected the importance of local engagement according to Nextdoor?

• Increased importance

• No change

• Decreased importance

• Shifted focus to global engagement

What is Nextdoor's North Star metric for growth?

• Number of new advertisers

• Daily active users

• Revenue growth

• Monthly active users