Carrefour CFO on $3.5 B Digital Plan, Inflation Up in 2022

Carrefour CFO on $3.5 B Digital Plan, Inflation Up in 2022

Assessment

Interactive Video

Business

University

Hard

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The video discusses the impact of COVID-19 on e-commerce, highlighting the acceleration of online consumer habits and the company's confidence in future growth. It explores the company's M&A strategies, market consolidation efforts, and the importance of digital leadership and data utilization. The discussion also covers quick commerce, competition, and the challenges of maintaining margins in the digital space. Finally, it addresses inflation concerns and the market outlook, emphasizing the need to manage pricing and supplier relationships.

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7 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How has COVID-19 affected consumer behavior according to the company?

It has decreased online consumption.

It has made online consumption a habit.

It has led to a return to pre-COVID habits.

It has had no impact on consumer behavior.

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the company's approach to becoming a leader in retail?

Building leadership around data.

Ignoring data and focusing on traditional methods.

Focusing solely on physical stores.

Avoiding mergers and acquisitions.

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What investment has the company made in the fast delivery sector?

No investment in fast delivery.

Partnership with a local delivery service.

A majority stake in a global leader.

A minority stake in a French leader.

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a significant challenge mentioned in the e-commerce business?

High operating margins.

Lack of consumer interest.

Supply chain and labor issues.

Excessive government regulations.

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does the company plan to manage inflation?

By increasing prices significantly.

By sharing expertise with Latin America colleagues.

By ignoring inflation trends.

By reducing product quality.

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the expected contribution of digital to operating profit by 2026?

€400 million

€800 million

€200 million

€600 million

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What new revenue line is the company exploring?

Focusing on physical store sales.

Reducing digital investments.

Data sharing and partnerships.

Traditional retail expansion.