Alibaba’s Singles Day Off to Roaring Start Despite China Slowdown

Alibaba’s Singles Day Off to Roaring Start Despite China Slowdown

Assessment

Interactive Video

Business

University

Hard

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the significance of Singles Day for Alibaba?

It marks the beginning of the Chinese New Year.

It is a major shopping event indicating consumer sentiment.

It is a day for launching new products.

It is a festival celebrating Chinese culture.

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Who took over the leadership of Alibaba's Singles Day event from Jack Ma?

Zhang Fun

Ma Huateng

Lei Jun

Robin Li

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How did the trade war potentially affect consumer behavior during Singles Day?

There was no impact on consumer behavior.

Consumers stopped shopping online.

There were concerns about boycotting US brands.

Consumers were more inclined to buy US brands.

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which US company was notably successful during Singles Day despite trade tensions?

Microsoft

Google

Apple

Amazon

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What strategic move is Alibaba making to hedge against trade war risks?

Expanding into European markets

Planning an IPO in Hong Kong

Acquiring a US-based company

Launching a new product line