Why Do Ford, GM Offer Optimistic Sales Outlooks?

Why Do Ford, GM Offer Optimistic Sales Outlooks?

Assessment

Interactive Video

Business, Architecture

University

Hard

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Quizizz Content

FREE Resource

The video discusses the automotive industry, focusing on Ford's strategy of lowering expectations to exceed them, their investments in new products, and their focus on the Chinese market. It also covers GM's ambitious sales goals and the popularity of Buick and Lincoln in China. The video highlights innovations in car design, such as VW's silent Lamborghini concept, and discusses Lamborghini's plans to meet EU emission standards with electric models.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is Ford's strategy when it comes to managing expectations and performance?

They set high expectations and often fall short.

They lower expectations and then exceed them.

They maintain consistent expectations and performance.

They do not focus on expectations at all.

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which market is Ford particularly focusing on for its long-term strategy?

European market

South American market

Chinese market

Australian market

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which car brand is particularly admired by the Chinese market, even more than Audi?

Toyota

Mercedes

Lincoln

BMW

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is GM's sales target in China by the end of the decade?

3 million cars

4 million cars

6 million cars

5 million cars

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why is Lamborghini considering a silent hybrid model?

To reduce production costs

To comply with EU emission regulations

To attract more traditional car enthusiasts

To increase speed and performance