Murdoch: TV Needs to Respond 'Hard and Fast to Netflix

What major change in consumer behavior is discussed in the first section?

• Increased reliance on cable TV packages

• Return to traditional TV viewing

• Shift towards a la carte pricing and streaming services

• Preference for satellite packages

Which companies are mentioned as launching streaming services similar to Netflix?

• HBO and CBS

• Disney and ESPN

• NBC and ABC

• Fox and CNN

What is Rupert Murdoch's stance on the industry's need to adapt?

• He believes the current model is sufficient

• He advocates for embracing new distribution models

• He is indifferent to the changes

• He thinks the industry should resist change

What is a significant challenge for media companies in adopting new models?

• Lack of consumer interest

• The success of existing distribution systems

• Government regulations

• Insufficient technology

What example is given to illustrate the financial impact of changing consumer behavior?

• Increase in cable subscriptions

• Growth in satellite TV packages

• Loss of video subscribers by Time Warner Cable

• Rise in DVD sales