Crises Engulfing Pearson Deepens, Expects Gloom in U.S.

Crises Engulfing Pearson Deepens, Expects Gloom in U.S.

Assessment

Interactive Video

Business

University

Hard

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The transcript discusses Pearson's challenges in the US higher education market, including a significant decline in textbook sales and enrollment. Leadership credibility is questioned due to repeated profit outlook changes. Pearson considers selling its stake in Penguin Random House and plans to adapt by expanding into the rental market and increasing digital offerings. The company aims to shift its US higher education business to 75% digital by 2020, amidst competition from companies like Amazon.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the primary reason for the decline in Pearson's share price?

Unexpected drop in enrollments

Increase in textbook sales

Successful digital transformation

Expansion into new markets

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the estimated value of Pearson's stake in Penguin Random House?

£1.2 billion

£0.8 billion

£2.5 billion

£3.0 billion

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why is Pearson considering expanding into the rental market?

To increase textbook sales

To compete with companies like Amazon

To reduce operational costs

To focus on print media

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What percentage of Pearson's US higher education business is planned to be digital by 2020?

50%

60%

90%

75%

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What strategy is Pearson employing to increase digital adoption in universities?

Offering free textbooks

Signing up universities for digital courseware

Focusing solely on print media

Reducing digital content