Why Snap's User Growth Is Vanishing

Why Snap's User Growth Is Vanishing

Assessment

Interactive Video

Business

University

Hard

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The transcript discusses SNAP's market position, highlighting its attempt to differentiate from Facebook by not using similar ad strategies. It addresses the potential impact of employee shares on the market and CEO Evan Spiegel's leadership style, which some perceive as arrogant. Despite competition from Facebook, Spiegel remains optimistic about SNAP's success, though investors seek more realistic assessments.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was one of the key strategies SNAP used to differentiate itself from Facebook?

Introducing a news feed

Avoiding sponsored stories

Focusing on desktop users

Offering free subscriptions

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What did Evan Spiegel announce regarding his shares during the lockup expiration?

He would sell all his shares

He would sell half of his shares

He would not sell any shares

He would buy more shares

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How did Evan Spiegel respond to concerns about using similar growth tactics to Facebook?

He gave an arrogant response

He promised to change tactics

He admitted to copying Facebook

He denied using any similar tactics

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a major concern among investors regarding Evan Spiegel's leadership?

His lack of experience

His reluctance to innovate

His perceived arrogance

His focus on traditional media

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the general sentiment among investors about SNAP's competition with Facebook?

They believe SNAP will easily surpass Facebook

They are confident in SNAP's unique market position

They are concerned about SNAP's ability to compete

They think SNAP should merge with Facebook