WPP CEO Says Continuous Innovation Critical to Apple

WPP CEO Says Continuous Innovation Critical to Apple

Assessment

Interactive Video

Business

University

Hard

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The transcript discusses Apple's market success, highlighting its financial achievements and potential media acquisitions like Disney and Netflix. It emphasizes the importance of continuous innovation and investment, despite challenges like repatriation taxes. The conversation also touches on the competitive landscape among tech giants such as Microsoft, Amazon, Google, and Facebook, predicting potential market collisions. The role of voice-activated devices and consumer agents in future tech innovations is also explored.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What milestone did Apple reportedly reach according to British newspapers?

A $1 trillion valuation

A $500 billion valuation

A $750 billion valuation

A $2 trillion valuation

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which media company was mentioned as a potential acquisition target for Apple?

HBO

Disney

Amazon Prime

Spotify

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a critical factor for Apple's future success according to the discussion?

Reducing product prices

Increasing advertising

Continuous innovation

Expanding retail stores

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What financial challenge does Apple face with its overseas funds?

Currency exchange rates

High borrowing costs

Lack of investment opportunities

Penal tax on repatriation

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which technology is becoming increasingly important in the competition among tech giants?

Augmented reality

Quantum computing

Blockchain

Voice-activated devices