Ford CEO Fields Sees Growth Despite 2014 Profit Miss

The video covers Ford's Investor Day led by new CEO Mark Fields. Initially, the mood was positive with new product showcases, but financial challenges were revealed, including significant losses in South America and Europe. Despite these setbacks, Fields emphasized Ford's strategy to increase regional profits outside the US, focus on smaller cars, and maintain the success of the F-150. He expressed optimism about Ford's growth, particularly in Asia, and highlighted the company's resilience in facing challenges.

What new products did Ford showcase during the investor presentation?

• New Taurus, Edge, and Expedition

• New Ranger, Bronco, and Escape

• New Explorer, Focus, and Fusion

• New F-150, Mustang GT, and Fiesta

What unexpected financial news did Ford reveal during the presentation?

• A significant increase in US market share

• A new partnership with a European car manufacturer

• Losses in South America and Europe were worse than expected

• Profits in South America and Europe exceeded expectations

How did the financial announcements affect the mood of the investor presentation?

• The mood turned to anger and frustration

• The mood remained positive and upbeat

• The mood became somber and less excited

• The mood shifted to confusion and uncertainty

What is one of the key strategies Mark Fields highlighted for Ford's future growth?

• Reducing production costs in Asia

• Discontinuing the F-150 model

• Increasing profits from smaller cars

• Focusing solely on the US market

In which region did Mark Fields indicate Ford expects explosive growth?

• North America

• Europe

• Asia

• Australia