Alibaba Surpasses $9.3B in Sales: Singles Day Phenomenon

Alibaba Surpasses $9.3B in Sales: Singles Day Phenomenon

Assessment

Interactive Video

Business

University

Hard

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The transcript discusses the impressive growth of e-commerce in China, particularly focusing on Alibaba's Singles Day sales. It highlights the context of these sales, including preorders and discounts, and contrasts them with overall retail trends in China. The discussion also covers Alibaba's global expansion efforts, competition with Tencent, and Jack Ma's vision for diversification beyond e-commerce.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the reported increase in online sales during the first nine months of the year in China?

20%

12.0%

60.61%

49.9%

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How did Alibaba manage to report such high sales figures for Singles Day?

By offering no discounts

By excluding international sales

By including pre-orders from October

By selling only Chinese products

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which company reported a decline in same-store sales in China?

Walmart

Alibaba

Tesla

Costco

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What new strategy did Alibaba implement for Singles Day this year?

Stopped pre-orders

Increased focus on foreign products

Reduced discounts

Limited sales to Chinese products

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which company is considered to have a more coherent strategy than Alibaba?

Costco

Tencent

Unilever

Walmart