How Apple Plans to Take on Amazon's Echo

How Apple Plans to Take on Amazon's Echo

Assessment

Interactive Video

Created by

Quizizz Content

Business, Architecture

University

Hard

The transcript discusses Apple's potential to differentiate its smart home products from Amazon's Echo by leveraging its Homekit ecosystem. Despite being the first to introduce Siri, Apple was surprised by the Echo's success. The Echo's popularity is attributed to its advanced voice technology. Apple is working on unique features for its speaker products, including advanced microphones and speakers, which could be enhanced by its acquisition of Beats Electronics.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What existing ecosystem does Apple have that could give it an edge over Amazon's Echo?

Cortana

Google Home

Alexa

Homekit

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was a surprising element about Amazon's Echo according to the transcript?

Its poor voice recognition

Its lack of features

Its quick market entry

Its low price

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one of the main challenges Apple faces with Siri in relation to its smart speaker?

Siri's slow response time

Siri's high cost of development

Siri's lack of language support

Siri's inability to connect to the internet

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What unique feature is Apple considering for its smart speaker?

Built-in projector

Wireless charging

Virtual reality integration

Advanced microphones and speakers

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What recent acquisition by Apple could support its smart speaker development?

Spotify

Netflix

Tesla

Beats Electronics