Why Hilton Worldwide CEO Nassetta Is Optimistic for 2017

Why Hilton Worldwide CEO Nassetta Is Optimistic for 2017

Assessment

Interactive Video

Business

University

Hard

Created by

Quizizz Content

FREE Resource

The transcript discusses Hilton's optimistic outlook for 2017, highlighting its successful business growth and brand launches. It explores macroeconomic factors affecting business sentiment, including potential regulatory changes and tax reforms. The discussion also covers the impact of tax rates and repatriation of overseas profits on capital investment. Hilton's strategy focuses on organic growth, leveraging its scale and customer research to develop new brands and innovate in the hospitality industry.

Read more

7 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What significant achievement did Hilton accomplish in terms of brand launch?

Launched the least successful brand in its history

Launched a brand that failed to gain traction

Launched a new brand with 400 deals in the first year

Launched a brand with no deals in the first year

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What percentage of Hilton's business was held up by leisure business last year?

100%

25%

75%

50%

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the expected impact of potential tax reforms on Hilton?

A decrease in market share

An increase in available capital for reinvestment

A decrease in available capital

No impact on earnings

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is Hilton's approach to growth compared to Marriott?

Hilton prefers acquisitions over organic growth

Hilton only grows through partnerships

Hilton focuses on organic growth rather than acquisitions

Hilton has no growth strategy

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the main reason Hilton prefers organic growth?

It requires more capital investment

It allows for better customer-focused brand development

It is less profitable

It is faster than acquisitions

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does Hilton plan to develop new brands?

By acquiring existing brands

By launching multiple brands simultaneously

By focusing on customer research and launching one at a time

By ignoring customer feedback

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is Hilton's strategy for ensuring successful brand launches?

Taking a careful, one-at-a-time approach

Ignoring market research

Relying solely on internal capital

Launching all brands at once