Netflix Bets Big on 'Bright' in Bid to Outdo Theaters

Netflix is investing heavily in film production, with $6 billion allocated for TV and film. Their major push includes a $90 million film, 'Bright', starring Will Smith. Competing with Amazon, Netflix aims to lure talent and subscribers by offering immediate streaming, unlike Amazon's theater-first approach. Netflix is hiring key figures like Scott Stuber to attract Hollywood talent. Despite not winning major awards, Netflix's original films are gaining audience traction, marking a significant shift from their successful TV campaigns.

What is the name of the major film project Netflix is investing $90 million in?

• Bright

• Glow

• Shine

• Dark

How does Netflix's film release strategy differ from Amazon's?

• Netflix only releases films on DVD

• Netflix streams films immediately

• Netflix releases films on TV first

• Netflix releases films in theaters first

Who is the industry talent Netflix hired to attract more films?

• Steven Spielberg

• Christopher Nolan

• Scott Stuber

• Martin Scorsese

What is one of the challenges Netflix faces in attracting Hollywood filmmakers?

• No interest in original content

• Limited subscriber base

• Preference for immediate streaming

• Lack of budget

Which film's success does Netflix aim to replicate in terms of audience attention?

• Chef's Table

• Crouching Tiger, Hidden Dragon

• Manchester by the Sea

• House of Cards