Mitsubishi's COO Says on Path for Growth, Sustainability

The transcript discusses the presentation of EV concepts at a motor show, emphasizing the importance of showcasing innovation and seeking public affirmation. It outlines Mitsubishi's midterm plan, focusing on launching a pure electric vehicle in Japan by 2020 and expanding electrification options. The company aims to recover from past scandals by boosting sales and revenue, particularly in China and the US. The transcript also addresses industry challenges, emphasizing the need to rebuild trust and improve governance. Finally, it highlights the benefits of alliances in developing EV platforms and the strategic production of EVs in key markets like China.

What is one of the main purposes of global motor shows according to the transcript?

• To test drive new vehicles

• To sell cars directly to consumers

• To showcase manufacturers' concepts and gain public affirmation

• To compete with other manufacturers for awards

When is the company's first pure electric vehicle expected to launch in Japan?

• 2025

• 2020

• 2023

• 2021

What growth percentage did the company achieve in China, as mentioned in the transcript?

• 100%

• 250%

• 150%

• 200%

What is the company's approach to improving performance in the US market?

• Engaging with the dealer community to find common ground

• Increasing advertising budget

• Offering discounts on all models

• Reducing the number of dealers

What is a key focus of the company's midterm plan?

• Expanding into new markets

• Launching luxury vehicles

• Reducing production costs

• Rebuilding trust and ensuring sustainability

What internal change was made at Mitsubishi following the fuel economy scandal?

• Reducing vehicle prices

• A performance revolution activity led by engineering

• Increased marketing efforts

• Hiring more staff

What is one advantage of Mitsubishi being part of an alliance?

• Shared development of platforms suitable for alliance brands

• Exclusive rights to certain markets

• Increased advertising budget

• Access to more dealerships