Snap Chief Strategy Officer Leaving to Start Investment Firm

Snap Chief Strategy Officer Leaving to Start Investment Firm

Assessment

Interactive Video

Business

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Hard

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The video discusses Imran Khan's impact on Snap's advertising business and his role in driving the company through its IPO. It highlights the challenges Snap faces in competing with giants like Facebook and Google, and the evolution of its advertising strategy from major advertisers to automated selling. The video also covers the leadership changes at Snap, emphasizing the need for a new type of leader to stabilize and grow the company further.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was Imran Khan's next career move after leaving Snap?

He retired from the tech industry.

He became the CEO of Google.

He started his own technology investment firm.

He joined Facebook.

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does Snap's advertising business compare to Facebook's?

It is larger than Facebook's.

It is similar in size to Facebook's.

It is smaller and often compared to Facebook's.

It is not focused on advertising.

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What significant change did Snap make to its advertising strategy?

They moved to automated selling.

They only sold to small businesses.

They focused only on TV ads.

They stopped advertising completely.

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What new role is Snap looking to fill after Imran Khan's departure?

Chief Business Officer

Chief Financial Officer

Chief Technology Officer

Chief Marketing Officer

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the main reason for the leadership change at Snap?

To reduce company size.

To focus on international markets.

To stabilize and grow the company.

To shift away from advertising.