米マクドナルド:CEO交代後の経営課題

米マクドナルド:CEO交代後の経営課題

Assessment

Interactive Video

Business, Information Technology (IT), Architecture

University

Hard

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The transcript discusses the factors contributing to a company's growth, such as menu simplification, refranchising, and technology investments like kiosks and mobile ordering. It highlights the increase in average check prices due to delivery and group orders. The role of leadership in driving future strategies, particularly in technology and drive-through innovations, is also explored.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following was NOT mentioned as a factor in McDonald's recent growth?

Refranchising

Expansion into new countries

Menu simplification

Introduction of kiosks

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one reason for the increase in McDonald's average check size?

Reduction in store locations

Increase in delivery orders

Decrease in menu prices

Shorter wait times

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How much higher is the average check size for delivery orders compared to in-store orders?

3 to 4 times

2 to 3 times

1.5 to 2.5 times

1 to 1.5 times

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which technology investment is associated with predictive ordering at McDonald's?

Apprentice

AI Solutions

Dynamic Yield

Voice Command Systems

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a potential new format for McDonald's mentioned in the context of technology investments?

Drive-in theaters

Delivery-only locations

Food trucks

In-store dining