The Push to End Gendered Toy Marketing

The Push to End Gendered Toy Marketing

Assessment

Interactive Video

Business

University

Hard

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The video discusses the impact of gendered toy marketing and LEGO's decision to stop targeting toys by gender. Olivia Dickinson from Let Toys Be Toys highlights the effects of such marketing on children and the importance of gender-neutral toys. The conversation also covers challenges in licensing, representation in media, and the influence of video games. The video concludes with a discussion on legislation and retail practices promoting gender neutrality.

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3 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What challenges does Olivia mention regarding toys that are licensed from TV shows or movies?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What are the four asks that Let Toys Be Toys has regarding toy packaging and marketing?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

How does Olivia view the recent legislation in California regarding unisex sections for kids' items?

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