Does Fanatics Need the Warriors to Win?

Does Fanatics Need the Warriors to Win?

Assessment

Interactive Video

Business, Physical Ed

University

Hard

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The video discusses Steph Curry's significant impact on jersey sales, highlighting his popularity across various demographics. It then shifts to Fanatics' business model, emphasizing their diversified portfolio and ability to adapt to market changes. The on-demand merchandise strategy is explored, showcasing how Fanatics quickly responds to sports events. Finally, the video touches on licensing deals, particularly with the NFL, and outlines future business plans.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

In what ways has Fanatics expanded its business internationally?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What role does data and analytics play in Fanatics' operations?

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