Going Viral: Super Bowl Ads

Going Viral: Super Bowl Ads

Assessment

Interactive Video

Business, Physical Ed

University

Hard

Created by

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The video discusses audience interests during the Super Bowl, highlighting the significance of ads, which attract a diverse audience. It explores trends in ad spending, noting a shift from crypto to sports betting and increased competition in categories like beer and delivery services. The impact of electric vehicle ads is examined, with Tesla benefiting indirectly from competitors' ads. The video also addresses the slowdown in the ad market and the rise of streaming ads.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

How did Tesla's advertising strategy differ from traditional methods, and what was the outcome after the 2022 Super Bowl?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What trends were observed in automotive advertising for this year's Super Bowl compared to previous years?

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