Why Apple Poached Amazon TV Executive

Why Apple Poached Amazon TV Executive

Assessment

Interactive Video

Business, Architecture, Performing Arts

University

Hard

Created by

Quizizz Content

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The video discusses the strategic changes in Apple's content distribution, focusing on the shift of Pete Tastad to a new role and the introduction of Timothy from Amazon Fire TV. It highlights Amazon's rapid update strategy and its potential influence on Apple TV's development. Financial insights reveal Apple TV's minor contribution to Apple's revenue and its declining sales. The video concludes with a reflection on Apple TV's original vision and its current status.

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5 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What significant change occurred regarding Pete Tastad's role in Apple?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

How does Amazon's approach to adding new features to Fire TV compare to Apple's update pace for Apple TV?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

What was the percentage of Apple's overall revenues attributed to the Apple TV in the last quarter?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

What was Steve Jobs' original vision for the Apple TV when it was first introduced?

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

What are the potential implications of the changes to the organizational structure of the Apple TV team?

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