Outlook in China Looks Strong for 2017, Maserati CEO Says

Outlook in China Looks Strong for 2017, Maserati CEO Says

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Business

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The transcript discusses Maserati's strong sales growth in China, driven by young consumers seeking unique experiences. Despite potential economic slowdowns, Maserati remains optimistic, focusing on expanding its dealer network and leveraging its Italian heritage and Ferrari engines. The US market shows positive trends, while Europe faces political risks. Maserati adapts to these challenges, maintaining its focus on quality and brand differentiation.

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3 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the anticipated number of Maserati dealers in China by the end of the year?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

How does Maserati differentiate itself from other premium brands in the market?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

What are the current challenges Maserati is facing in the US market?

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