'Luxury Sector Ripe For Consolidation', says GAM's Swetha Ramachandran

'Luxury Sector Ripe For Consolidation', says GAM's Swetha Ramachandran

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Business

University

Hard

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The pandemic has accelerated e-commerce adoption in the luxury sector, challenging previous beliefs about online suitability for high-ticket items. Brands like Hermès succeed due to supply-led models, while others face polarization based on capitalization and investment in e-commerce. Consumer trends show increased spending on home furnishings and iconic leather goods. The Chinese and American markets drive growth, while Europe faces challenges. The sector is ripe for consolidation, with opportunities emerging as companies adapt to lockdown conditions.

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7 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What impact has the pandemic had on the luxury sector's approach to e-commerce?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

How does the supply-led model contribute to the success of brands like Airmets?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

What percentage of revenues did the luxury sector earn from e-commerce before COVID?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

How has the casualization trend in fashion affected luxury product sales?

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

What role do Chinese consumers play in the luxury sector's demand?

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6.

OPEN ENDED QUESTION

3 mins • 1 pt

What factors are contributing to the growth of luxury brand sales in Europe?

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7.

OPEN ENDED QUESTION

3 mins • 1 pt

What are the implications of consolidation in the luxury sector?

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