The Pandemic Has Proven Bikes Are Essential, Says E-Bike Founder

The video discusses the unique aspects of an electric bike company, focusing on its direct-to-consumer model and robust supply chain. The pandemic has increased demand for e-bikes as people seek alternatives to public transit. The company differentiates itself by offering affordable bikes and a seamless customer experience. Despite challenges, the company is expanding production and logistics to meet unprecedented demand.

How has the company prepared for the surge in demand for electric bikes?

What strategies is the company implementing to expand production more quickly?

What challenges does the company face in maintaining its supply chain during the pandemic?