Suggestive Selling

The video tutorial discusses marketing activities, focusing on suggestive selling techniques. It explains suggestive selling as a method to increase sales by encouraging customers to purchase additional or complementary products. The two main types of suggestive selling are upselling, where customers are encouraged to buy a more expensive product, and cross-selling, where customers are encouraged to buy complementary products. The goal is to enhance sales numbers by moving customers from buying one item to purchasing more or better items.

Explain the concept of cross-selling as described in the text.

How does suggestive selling aim to increase sales numbers?