Facebook Revamps Video Platform With New 'Watch' Section

Facebook Revamps Video Platform With New 'Watch' Section

Assessment

Interactive Video

Business

University

Hard

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The video discusses Facebook's strategy with its Watch feature, focusing on episodic and short video content similar to YouTube. It highlights Facebook's aim to engage users through social interactions like recommendations and comments. The discussion also covers the target audience, potential competition with platforms like YouTube and Netflix, and the unique social network aspect of Facebook. Additionally, it touches on content creation partnerships and monetization strategies involving influencers and revenue sharing through ads and sponsorships.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What strategies does Facebook hope users will employ regarding the videos?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the intended audience for Facebook's episodic video content?

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