How MoviePass Is Changing the Way You Watch Movies

The video discusses the decline in movie theater attendance and the need for innovation in the business model. It draws parallels with the music industry, highlighting the resurgence of live events. The potential of MoviePass to increase attendance by making the movie-going experience seamless is explored. The importance of data and building a customer base for monetization is emphasized.

What are some reasons mentioned for the decline in movie attendance?

How has the experience of going to the movies started to change according to the text?

What parallels are drawn between the movie industry and the music business?

What role does MoviePass play in potentially increasing movie attendance?

What strategies are suggested for making the movie-going experience more appealing?