Athleisure Companies Want to Help You Get Through the Work Week

The video discusses the evolution of workplace attire, highlighting the shift from traditional business casual to more comfortable and versatile athleisure wear. It explores how technological advances in fabric have enabled this transition, allowing athletic wear to be adapted for everyday work use. The discussion also touches on market trends, with athleisure companies expanding into workwear to tap into new sales opportunities.

In what ways have technological advances in fabrics contributed to the athleisure trend?

What market opportunities are athleisure companies pursuing in relation to workwear?