What is Corporate Social Responsibility (CSR)?

The video explores Corporate Social Responsibility (CSR), contrasting shareholder and stakeholder perspectives. CSR is a business model integrating social and environmental concerns, aiming to enhance communities and reduce harm. Ethical views differ: shareholders may see CSR as profit abandonment, while stakeholders view it as community support. CSR motivations include philanthropy and self-interest, offering benefits like brand enhancement, customer loyalty, and risk mitigation. The video concludes with a summary and introduces the next topic, the triple bottom line.

How does the shareholder perspective view the role of business?

What is the definition of Corporate Social Responsibility (CSR)?

What are the two main objectives that organizations seek under CSR?

In what ways can CSR be seen as ethical from a stakeholder perspective?

How does Milton Friedman's view on CSR differ from the stakeholder perspective?

What are some potential benefits of CSR for businesses?

What is the significance of John Elkington's concept of the triple bottom line in relation to CSR?