CLEAN : Cath Kidston celebrates its 20th

CLEAN : Cath Kidston celebrates its 20th

Assessment

Interactive Video

Other

10th Grade - University

Hard

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FREE Resource

The video discusses the Cath Kidston brand, focusing on its customer-centric approach, product importance, and market strategies. It highlights the brand's affordability and the positive customer experiences it fosters. Cath Kidston's active role in the company and its growth is emphasized, along with insights into the brand's appeal in the Asian market, particularly its Britishness and practicality.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

How does Cath Kidston view the company in relation to her personal aspirations?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What do Asian customers appreciate about the Cath Kidston brand?

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