Sansiri Has $390 Million Investment Budget for 2018

Sansiri Has $390 Million Investment Budget for 2018

Assessment

Interactive Video

Business, Religious Studies, Other, Social Studies

University

Hard

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The video discusses the strategic shift towards investing in lifestyle brands due to moderate economic growth. It highlights the importance of catering to millennials in the real estate sector by offering experiences over fixed assets. The company aims to expand its sensory branding business and increase foreign buyer engagement, particularly in the Chinese market. The financial outlook is optimistic, with plans to grow the market share of foreign buyers in Thailand.

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7 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What factors are influencing the company's decision to look beyond the horizon for growth?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

How does the company plan to meet the demands of new millennials?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the significance of investing in global exciting brands according to the speaker?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

In what ways does the speaker believe lifestyle services will impact sensory projects in the future?

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

What changes does the speaker foresee in the real estate industry in the next three to five years?

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6.

OPEN ENDED QUESTION

3 mins • 1 pt

What strategies has the company implemented to cater to foreign buyers in Thailand?

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7.

OPEN ENDED QUESTION

3 mins • 1 pt

What are the concerns regarding the Chinese market and how does the company view its growth?

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