How the YouTube Ad Boycott Impacted Alphabet's Earnings

How the YouTube Ad Boycott Impacted Alphabet's Earnings

Assessment

Interactive Video

Business

University

Hard

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The transcript discusses Alphabet's earnings, noting a 4% beat and stock reaction. Concerns about YouTube's ad controversy are addressed, with expectations of modest impact. The conversation shifts to Alphabet's moonshot projects and spending, emphasizing the need for diversification. Finally, the potential threat of Amazon in advertising and cloud services is evaluated, with a consensus that Google's head start provides a competitive edge.

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7 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What are the main concerns regarding Alphabet's stock performance after the earnings report?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

How do the executives perceive the impact of the YouTube controversy on the business?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

What factors contribute to YouTube being seen as a risky platform for large brand advertisers?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

What steps is Google taking to address the issues surrounding YouTube's content?

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

How does the conversation reflect on the future of Google's video business?

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6.

OPEN ENDED QUESTION

3 mins • 1 pt

What are the potential long-term effects of content-related issues on Google's advertising revenue?

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7.

OPEN ENDED QUESTION

3 mins • 1 pt

In what ways is Amazon considered a threat to Google's advertising business?

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