Methods of Entering International Markets for Businesses

The video explores various methods businesses use to expand internationally, including exporting, foreign direct investment (FDI), offshoring, reshoring, global mergers, joint ventures, and licensing. Each method is discussed in terms of its advantages, challenges, and strategic implications for businesses aiming to enter and succeed in international markets.

What are some methods businesses use to enter international markets?

Can you provide examples of companies that have successfully expanded globally?

What factors determine the success of a company's international expansion?

What are the advantages of exporting goods and services?

What challenges do companies face when exporting products?

How does foreign direct investment (FDI) differ from exporting?

What is offshoring and how does it benefit businesses?

What is reshoring and why might a company choose to do it?

What are the differences between joint ventures and global mergers?

How does licensing work in the context of international business?