Disney+ Launch Signals the Death of the Cable Bundle, LightShed's Greenfield Says

Disney+ Launch Signals the Death of the Cable Bundle, LightShed's Greenfield Says

Assessment

Interactive Video

Business, Architecture, Religious Studies, Other, Social Studies, Performing Arts

University

Hard

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The transcript discusses the challenges Disney faced during its streaming launch, highlighting technical issues and comparing Disney's competitive position in the streaming market against Netflix and others. It examines the impact of streaming services on traditional cable bundles, emphasizing the trend of cord-cutting. The discussion also covers consumer preferences, noting that streaming services are not substitutes but coexist, with consumers choosing based on content rather than price.

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7 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What are the potential reasons for the technical glitches mentioned in the text?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

How does the speaker perceive Disney's position in the streaming wars compared to Netflix?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

What impact does the speaker believe Disney Plus will have on traditional cable subscriptions?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

In what ways does the speaker think consumers' viewing habits are changing?

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

What does the speaker suggest about the future of the cable bundle?

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6.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the significance of the statement 'the future is streaming' in the context of Disney's strategy?

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7.

OPEN ENDED QUESTION

3 mins • 1 pt

How does the speaker differentiate between the content offered by different streaming services?

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