Meet Hepsiburada.com, the Amazon of Turkey

Hepsiburada, a leading e-commerce platform in Turkey, is often compared to Amazon. It focuses on mobile-first strategies due to high smartphone penetration and serves as both a retailer and a marketplace. The company emphasizes partnerships with local merchants and has a strong relationship with the Turkish government. While it has no immediate plans for global expansion, it is exploring adjacent businesses like payments and delivery services.

What strategies does Hepsiburada employ to support its merchants?

How does Hepsiburada view its relationship with local retailers?

What future plans does Hepsiburada have regarding its operations outside Turkey?