Ben Lerer's Search For Thrilling Digital Content

The transcript discusses a family of brands including Thrillist, Jackthreads, and Supercompressor, focusing on helping men live fun lives through lifestyle content and commerce. It details the evolution of Thrillist from a city guide to a commerce platform, emphasizing the importance of local content and user engagement. The discussion also covers revenue generation, business models, and investment ventures, highlighting criteria for investment. Personal preferences in books, bars, and movies are also shared.

What is the significance of local content according to the speaker?

What criteria does the speaker use when investing in a business?

What is the speaker's favorite bar in New York City?