Campari Building Brand in Asia With Traveling Consumers, CEO Says

The video discusses the strategic focus on emerging markets, particularly in China, while maintaining a strong presence in the US and Europe. It highlights the growing interest in cocktails among millennials and the potential for market expansion. The video also addresses industry consolidation, market fragmentation, and external challenges such as trade concerns and geopolitical issues. Opportunities in the beverage industry are explored, emphasizing lifestyle changes and the integration of cocktails into meal occasions.

What challenges has the company faced in expanding its presence in Asia?

How have young consumers influenced the cocktail market according to the text?

What factors are contributing to the volatility in the spirits industry?

What opportunities does the company see in the next two to three years?

In what ways do lifestyle changes affect spending on drinks?