Marketing - Why Sales Follow Up is Important

The video emphasizes the importance of follow-up in the sales process. It highlights how follow-up can reinforce positive customer experiences, track orders, build relationships, and potentially lead to additional sales. Effective salespeople dedicate time to follow-up to ensure customer satisfaction and foster long-term business relationships.

In what ways can following up help in building or strengthening relationships with customers?

How can following up lead to additional sales opportunities?