The Digital Consumer

The Digital Consumer

Assessment

Interactive Video

Business

University

Hard

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The transcript covers Grab's response to COVID-19, including their pivot from ride-hailing to food delivery, and the launch of services like GrabCare. It discusses changes in consumer behavior, financial forecasts, and market trends. The conversation also touches on Grab's SPAC merger, competition with GoJek, and strategies for e-commerce and financial services. Finally, it highlights the leadership style and company culture at Grab.

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9 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

How did the company respond to the challenges posed by COVID-19?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What was the main objective of the 'grab care' service launched during the pandemic?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

In what ways did the company pivot its business model to support smaller businesses?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

What challenges did the company face when pivoting from ride-hailing to food delivery?

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

What strategies did the company implement to support its drivers during the transition?

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6.

OPEN ENDED QUESTION

3 mins • 1 pt

What were some of the changes in consumer behavior observed during COVID-19?

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7.

OPEN ENDED QUESTION

3 mins • 1 pt

How did the company ensure safety and hygiene for its services during the pandemic?

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8.

OPEN ENDED QUESTION

3 mins • 1 pt

What role does digital transformation play in the company's strategy moving forward?

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9.

OPEN ENDED QUESTION

3 mins • 1 pt

How did the company adapt its financial services to meet the needs of underserved populations?

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