Jason Clay: How big brands can help save biodiversity

Jason Clay: How big brands can help save biodiversity

Assessment

Interactive Video

Biology

11th Grade - University

Hard

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The speaker shares their journey from living on less than a dollar a day to working in international development. They discuss the creation and failure of Rainforest Crunch, highlighting the importance of targeting the right drivers for sustainability. The talk emphasizes the need for global collaboration to address sustainability challenges, focusing on reducing consumption and increasing efficiency. The speaker advocates for industry collaboration and strategic focus on key areas to drive change. They highlight initiatives by companies like Cargill and Mars to promote sustainable practices and stress the importance of integrating externalities into commodity pricing.

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10 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What motivated the speaker to work with small farmers and alleviate poverty?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What was the outcome of the Rainforest Crunch ice cream initiative?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

According to the speaker, what are the main drivers of deforestation?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

How does the speaker describe the relationship between population growth and consumption?

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

What does the speaker suggest is necessary for sustainability in consumer products?

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6.

OPEN ENDED QUESTION

3 mins • 1 pt

What challenges does the speaker mention regarding consumer awareness of sustainability?

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7.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the significance of the 35 places identified by the speaker?

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