Negative Aspects of Personal Selling

Negative Aspects of Personal Selling

Assessment

Interactive Video

Business

University

Hard

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The video discusses the drawbacks of personal selling in marketing, highlighting its limited reach, time-consuming nature, and high costs compared to other methods like advertising and social media marketing. Despite its effectiveness, personal selling is less frequently used due to these challenges, requiring careful consideration of when to employ it.

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5 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What are some of the main drawbacks of personal selling as mentioned in the text?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

How does personal selling compare to advertisements in terms of reach?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

Why is personal selling considered time-consuming according to the text?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

What financial implications does personal selling have compared to other marketing methods?

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

In what situations should marketers choose to use personal selling, based on the text?

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