Internet Giants Rein in Automated Offensive Ad Targeting

Internet Giants Rein in Automated Offensive Ad Targeting

Assessment

Interactive Video

Business, Information Technology (IT), Architecture

University

Hard

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The transcript discusses a Pro Publica report on how advertisers can target users based on self-reported data on platforms like Facebook, Google, and Twitter. It highlights the ease of targeting controversial categories and Facebook's response to halt such targeting until the issue is resolved.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

How are categories for targeting ads populated on platforms like Google?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What did Facebook announce regarding targeting by interests and education?

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