Peloton's Downhill Ride

Peloton experienced significant growth in 2021, with a focus on subscription services. The company reduced bike prices due to improved supply chain capacity, aiming to make fitness more accessible. Despite facing investigations related to treadmill safety, Peloton is optimistic about the potential of its treadmill market. Future plans include new product launches and international expansion. The company is confident in achieving profitability by 2023, leveraging its predictable subscription model and performance marketing strategies.

What percentage growth did Peloton achieve for its subscription business in 2021?

What was the reason given for lowering the price of the bike?

What is the new price for the Peloton subscription mentioned in the text?

What type of workouts does the new Peloton treadmill offer?

What is the significance of the Net Promoter score mentioned for the new product?

What are some of the new products Peloton is planning to launch?

How many subscribers does Peloton expect to have by the end of the year?